The organizations are using humor to fight Trump’s latest Supreme Court pick.
As political spots go, Planned Parenthood and Funny or Die‚Äôs latest anti-Brett Kavanaugh ad came together quickly. A few weeks after Trump nominated the circuit court judge for the US Supreme Court,¬†Funny or Die assembled an all-female production company and worked with a team at Planned Parenthood to develop a satirical pitch from ‚ÄúChad Smith,‚ÄĚ a ‚Äúwhite guy‚ÄĚ who supports Kavanaugh. Using a tactic drawn from mockumentary television like The Office, the creative teams charged ‚ÄúSmith‚ÄĚ with convicting the viewer‚ÄĒpresumably a left-leaning woman (or yaas queen, as the video notes)‚ÄĒthat Kavanaugh would not touch abortion access.
‚ÄúI know it may seem that Kavanaugh doesn‚Äôt care about women because he has a history of not caring about women,‚ÄĚ ‚ÄėSmith‚Äô says. ‚ÄúBut, he also coaches his daughter‚Äôs basketball team so, who‚Äôs to say? I‚Äôm saying. He‚Äôs great.‚ÄĚ
The tongue-in-cheek ad was meant to play on the absurdities of lobbying for a Supreme Court nominee based on his character as opposed to his legal record. However, life crosses humor at surprising intersections. Last month, parents from Kavanaugh‚Äôs CYO basketball team wrote ranking members of the Senate Judiciary committee to praise his coaching ability and strong moral backbone. And, just last week, leadership from the Washington Jesuit Academy (where Kavanaugh volunteers) and the International Association of Chiefs of Police wrote Senators Chuck Grassley and Diane Feinstein to lobby for a swift confirmation.
‚ÄúIt‚Äôs a great mix of comedy and key facts out there about the nominee that other folks haven‚Äôt seen or read,‚ÄĚ Funny or Die‚Äôs DC managing director Brad Jenkins tells¬†Washingtonian.¬†‚ÄúIt‚Äôs an¬†opportunity for people to go learn more.‚ÄĚ He stresses that this latest ad offers a breath of authenticity that young folks don‚Äôt typically get from political energizing ads. ‚ÄúThere‚Äôs always a flag, and a dog, almost as if there were advertisement stock characters.‚ÄĚ Funny or Die hosted Planned Parenthood‚Äôs official after-party for the Women‚Äôs March and made a satirical video before that, but with this ad it was able to ditch the manual altogether.
‚ÄúBrett Kavanaugh‚Äôs nomination to the Supreme Court is not amusing, but that doesn‚Äôt mean we can‚Äôt use humor to send a message about the very real threats he poses to women‚Äôs rights and health care,‚ÄĚ Dawn Laguens, executive vice president to¬†Planned Parenthood Action Fund, says in a statement.¬†‚ÄúPeople may not know what is really at stake with Kavanaugh‚Äôs nomination, but they sure will after watching this video.‚ÄĚ