HAVING a sense of humour in business can âmark you for success and help you stand above all the minionsâ, says Novocastrian pharmacist turned comedian, author and speaker Marty Wilson.
Â âOn [dating sites] EHarmony and RSVP the one thing everyone wants is GSOH [good sense of humour] and we go into work and itâs like collective amnesia â itâs like it has to be serious business,â says Wilson. âIn the corporateÂ space, I explain to the clenched jaws and furrowed brows that up at the senior level they donât get sucked into the corporate idea that you have to be serious.â
A successful corporate speaker on change and resilience, Wilson has released his latest book More Funny More Money, in which he explains why humour is an asset at work, and how to tune into your funny side.
He learnt earlyÂ how humour could build business, watching his grandfather and father run pharmacies in Wallsend and Adamstown.Â Â âThey made a very consciousÂ effort to ensure staff were genuine, funny and human with customers and when they moved [a pharmacy] from BroadmeadowÂ to Adamstown they had people catching the bus to see them.â
Wilson fell into comedy during the late 90s and gotÂ his first paid gig in his home town, supporting comedian Kitty Flanagan at Honeysuckle:Â âI still have the two $20 notes and program from the festival signed and framed.â
After years in the UK doing stand-up,Â he came home and penned the What I Wish I Knew book series, in whichÂ professionals revealÂ advice theyâd give their younger selves. He uses that feedback, and his own experience, inÂ corporate speaking.
âPeople say if you can do pain well, the good times look after themselves; itâs the same in business,â he says.
Wilson says research shows those who use humour more often get hired and receive more bonuses.Â Â
âI donât say anyone can be funny, Iâll say they can be funnier,â he says. âIn business the bar is so low. I tell aÂ CEO who wants to speakÂ better âIf you get one laugh out loud and a few smiles you are winning, InÂ a stand-up club you need to get a laugh every 17 seconds or they throw chicken wings at you.â